Margot & Julian from The Bloomers promote sustainable and conscious fashion and lifestyle on their blog and Instagram.
Their mission is to inspire people to build a lifestyle that is more conscious, respectful for the people and the environment.
In their articles, they present ethical and sustainable clothing brands as well as sustainable alternatives that will allow you to change your consumption habits bit by bit.
You have a blog and Instagram on which you promote an ethical and conscious lifestyle, next to this, what are the actions you take in your daily life to live sustainably? What does it represent for you?
Margot & Julian - Bloomers:
Living sustainably for us is asking questions. In each and every move, action or lack of action, each purchase we make, or anything we consume, we try to ask ourselves questions that can lead to a sustainable everyday life. A sustainable lifestyle is prioritizing ideas or companies that are part of the circular economy.
The first question we would ask ourselves is “why”. For example, if we’re going to buy anything, or travel, we ask ourselves how necessary it is, and where does that need come from. How rational or emotional is that decision? Then we try to act (or not) upon that knowledge.
There is always room for improvement. For our daily life, we consciously decided (for now) not to buy a car again even though it could make our lives much easier in our current situation. We also buy all of our food in bulk, no packaging, we have a compost in the garden, by the way in many cities it is also feasible in apartments now. We carry cotton bags, handkerchiefs, reusable bottles, reusable straws, anything we might need on the road in case we want to buy something and avoid creating waste. We prioritize travel by public transport, train or car-share (although with the apparent tax cuts airplane companies get, the price difference is huge and it makes it difficult). And most of all we fully support sustainable fashion brands.
Sustainability in lifestyle is a large subject, and it comes with many gray areas, but ultimately everything is connected, so taking on a holistic approach works well for us.
We have to say that you’re a good inspiration for us because you also live a zero-waste lifestyle! How do you maintain this lifestyle? Where do you shop for example and what are your main challenges living zero waste?
Julian - Bloomers:
The challenges for me are that I’m a big eater and I get “hangry”, and if you want to live Zero Waste, and you’re on the go, you got to have your little kit, so the challenge is to remember it, and to bring it with me.
On the other hand, we found that once you build up the habit, it is automatic, easy and very gratifying. We like the look on people’s faces when we order a sandwich and we ask to put it in a cotton bag or handkerchief that we carry…We can see their expression going from confusion to understanding and even a little bit of admiration. Sometimes business owners even congratulate us.
Another reason to maintaining this lifestyle is that it has a great positive impact on our health. We no longer eat anything that comes in packages, so no food preservatives or anything that we don’t really know what it is or where it came from.
Otherwise, for shopping, we have the chance that there are quite a few stores around here where we can buy everything in bulk, and usually this kind of stores also have organic products.